Walking Billboards: Q107 & Visa Project Description Client: Q107 FM Corus Entertainment & VisaMedium: Walking BillboardsMarket: TorontoObjective: To promote the “Think big, buy small” holiday season campaignTarget: Adults 18+Tactic: To utilize 5 Walking Billboards with Brand Ambassadors to support a team from Visa and to target major malls. Brand Ambassadors then engaged with customers to […]
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Sign Spinners: First Choice Project Description Client: First Choice Hair Cutters SalonMedium: Human Directional Sign SpinnersObjective: To promote the grand opening of a new hair salonTarget: Brampton, Mississuaga, HamiltonTactic: Utilized a spin spinner who was positioned at major intersections near the box store complex where the First Choice Salon was located. https://youtu.be/nsUnPS1BqUIhttps://youtu.be/3a8M6i46hxY
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Adbikes & Walking Billboards: City of Toronto – Public Health Project Description Client: City of Toronto Public HealthAgency: Fingerprint CommunicationsMedium: Adbikes, Walking BillboardsMarket: TorontoObjective: To promote the City of Toronto’s Active Transportation Program regarding: Easing traffic congestion Health benefits of walking and cycling Low cost of building bike lanes as opposed to roads Daily advantages
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Sign Spinners: Cash Money Project Description Client: Cash MoneyMedium: Human Directional Sign SpinnersObjective: To promote a payday loan offer of $3000 for $20, generate new clients and bring back older clientsTarget: TorontoTactic: Two Human Directional Sign Spinners stood outside 10 chosen CashMoney locations on Fridays and Mondays for four weeks. They successfully spun, twirled and
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Digital Ad Truck, Walking Billboards: CIBC Project Description Client: CIBCAgency: EthnicityMedium: Digital Ad Truck, Walking BillboardsMarket: Leamington, Ontario (Southwestern Ontario)Objective: To create awareness about CIBC’s money remittance programTarget: Mexican and Jamaican temporary foreign workersTactic: CIBC utilized the Digital Ad Truck and Walking Billboards for 4 days in Leamington ON in May 2018. The team of
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