Digital Ad Truck: Ghods Builders Project Description Client: Ghods BuildersMedium: Digital Ad TruckMarket: TorontoObjective: To promote their condominium development at 5959 Yonge Street during TIFF 2015Target: 25+Tactic: To rotate a 15-second commercial in a loop with other advertisers on a Digital Ad Truck that drove around 8-hours a day for 11 days during TIFF. The […]
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Digital Ad Truck: Minto Homes Project Description Client: MintoMedium: Digital Ad TruckMarket: Two markets in Southern Ontario were targeted: Whitby and Etobicoke.Objective: Utilizing a Digital Ad Trucks to promote two new housing developments.Target: AdultTactic: The Digital Ad Truck displayed graphics of the two development sales centers owned by Minto Homes. It circulated around the new
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Digital Ad Truck: Southside Shuffle Project Description Client: Southside Shuffle, Queenscorp, Havana Cigars, Chopshop, Turtle Jacks & Southside Johnny’sMedium: Digital Ad TruckObjective: To promote various local businesses at a local street festival.Target: The Tim Horton’s Southside Shuffle Blues & Jazz Festival in Port CreditTactic: The Digital Truck was featured in during the parade, as well
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Digital Ad Truck: Budweiser Stage Project Description Client: Budweiser stage (AB- Inbev)Agency: VizeumMedium: Digital Ad TruckMarket: TorontoObjective: To promote launch of new season of shows at the Budweiser Stage, TorontoTarget: Adults, ProfessionalsTactic: A commercial was played on the three screens of the Digital Ad Truck for ten days in the month of May. The Digital
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Digital Ad Truck and Experiential: Red Rose Tea Project Description Client: Red Rose TeaAgency: MindshareMedium: Digital Ad Truck and ExperientialMarket: TorontoObjective: To promote Red Rose tea at Nuit Blanche Toronto 2018Target: Attendees of the Toronto Nuit Blanche 2018Tactic: Mindshare and Wild On Media worked on the concept of having a big presence at the Nuit
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