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Global Television Conducts Pitch Campaign

Global Television recently conducted an out-of-home advertising campaign in Toronto to promote its new television series Pitch. Developed in association with Wild On Media, the campaign consisted of vehicles outfitted with LED display screens and 15 promotional workers wearing baseball uniforms and poster-sized ad executions. These workers also distributed branded packages of chewing gum. The […]

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Wild On Media Shines a Light On Katy Perry

Campaign uses nighttime projections to publicize pop star’s new single, ‘Rise’ CHRIS POWELL JULY 20, 2016 Wild on Media got a “Rise” out of Universal Music Canada this past weekend. The Toronto company, which specializes in non-traditional marketing platforms – including digital ad trucks, walking billboards, and giant aerial helicopter banners – used a series

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Guaranteed Delivery: Canadian companies are racing to send advertising messages by truck!

There’s a mobile advertising truck to suit every market, message and budget. Trucks are the transport vehicle of choice for wholesale and retail businesses, and they also carry the load for the manufacturing and building industries as well. While transporting items from “Point A” (the source) to “Point B” (the user) advertisers have always used

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In Light of Recent News

We can confirm the Digital Ad Truck seen spreading hateful and Islamophobic message in Toronto on June 18, 2024 is not one of ours, nor are we related in any kind with the campaign.

Every creative or artwork submitted to us is seen by us and not automatically forwarded to Digital Truck technicians, or uploaded or shared with partner vendors. We follow company’s ethics of responsible and productive messaging only.

We commit to our two decades old best practices:

• We will not run any messaging that we know or even suspect that promotes hate of any kind
• We will also not knowingly run ads with symbols, flags, etc. that represents hate
• We will not run any ads that contain disturbing visual content or immodest nudity
• We see each ad material and are able to use discretion to run the ad, ask client to change their creative or cancel the agreement and offer a full refund. In the rare case where questionable content slips through, we will immediately pull the ad.
• As we work with many trusted agency partners, though we don’t question the ad integrity when booking the ad but we do see each and every creative before it gets produced and printed even in quick turnarounds.