Wall Projection: Ford Canada – Flex

Project Description

Client: Ford Canada – Flex
Agency: Media Edge
Medium: Wall Projection
Market: Toronto, Ottawa, London, Calgary & Edmonton
Objective: To promote the launch of Ford’s new Flex model
Target: 18 +
Tactic: To utilize wall locations in each market to project Ford Flex commercials, as well as to project onto Ford Canada’s head office building in Oakville, which is visible from the QEW highway