Aerial Advertising: Universal Music for Drake

Project Description

Client: Universal Music for Drake
Medium: Aerial Advertising
Market: Toronto and surrounding vicinity
Objective: To promote Drake’s new album “Views”
Target: General Public
Tactic: To achieve this objective Wild on Media commissioned a 2,700 square foot banner, to be strategically flown above major highways, Toronto with its many suburbs and finishing at Rogers Centre and CN Tower

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