Digital Ad Truck: Amazon Prime Video
Client: Amazon Prime Video
Medium: Digital Ad Truck
Objective: To promote launch of Borat movie sequel (2020)
Tactic: As part of an international push for Borat’ s movie sequel produced by Amazon studios and streamed on Prime video, a Digital Truck played the teaser for the film in downtown Toronto. The ‘controversial’ film with a wild trailer grabbed a lot eyes on the road.