Citizens Coalition Against Privatization (CCAP)

Project Description

Client: Citizens Coalition Against Privatization (CCAP)
Medium: Digital Ad Truck
Market: Toronto
Objective: to support CCAP’s three straight days of rallying in protest Hydro One Sale
Target: Ad 18+ around Queens Park, King & York, Beaches areas of Toronto
Tactic: to utilise Digital Truck to reach the targeted areas with CCAP message and support its volunteers protesting the provincial Liberal government’s sale of Hydro One